10 Ways to Tell You’re Ready to Hire Salespeople

Entries for Starting Up

Matthew Founder & CEO

11:12 am February 28, 2013

Filed under Lean Startup, Sales Tips, Starting Up

10 Ways to Tell You’re Ready to Hire Salespeople

In my Inc.com article “You’re Not Ready for a Sales Hire,” I warned people away from the knee-jerk reaction to typical startup product problems. Sales is all about repeatable, scalable communications. But if you focus on sales too early, early customers can drag your product from serving a market into serving their niche. At some [...]

Give Your Startup a Media Relations Edge

You can have the best idea, outstanding engineers, winning salespeople and happy customers. But if the media doesn’t know about your business, just how successful can you be? While coming up with a concept and path to profitability is undoubtedly the most difficult challenge in getting your venture off the ground, if nobody knows that [...]