Microsoft & Salesforce Join Forces, Project Wave Revealed: Dreamforce News Roundup

October 14, 2014 | 
Sales | 
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Your evening roundup of Dreamforce 2014 news, day one:

wave2-620x334Salesforce reveals Wave, its big, bad analytics cloud

News of’s  Analytics Cloud — codename “Project Wave” — hit the blogosphere on Sunday evening. Billed as “Analytics for the rest of us,” the new platform promises to make business analytics attractive and highly visual with graphical tools available on mobile and larger PC screens.

Microsoft And Salesforce Promise Windows, Office And OneDrive Integration

“The companies announced that a Salesforce1 app for Windows Phone will be released the second half of 2015, that Office will see integration with the Salesforce suite, and that OneDrive will also garner a connection to the CRM company’s products next year.”

Former Rival Marc Benioff Is Blown Away By The ‘New Microsoft’

Marc Benioff and Tony Prophet, corporate VP of Windows Marketing at Microsoft, seemed more like old friends than bitter business competitors when they sat down to discuss their mutual love of philanthropy in the opening act of Dreamforce 2014.

A Force in Tech Fests Pushes Forward

San Francisco’s population swelled by roughly 16% today as some 135,000 people entered the city to attend Dreamforce 2014. The Wall Street Journal looks at what’s ahead for’s biggest event yet.

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