Your evening roundup of Dreamforce 2014 news:

“We’re here to excite you, entertain you, educate you, inspire you.”

Days two and three of Dreamforce mixed Hillary Clinton, the Beach Boys,, and philanthropy with a dash of new-product news. Here’s what we’ve seen so far from the “cultural confab” side of the coverage:

Hillary Clinton Speaks About Philanthropy, Net Neutrality in Salesforce Keynote

Hillary Clinton covered a broad range of topics during her keynote, including praise for Salesforce’s philanthropic efforts and her belief that maintaining an “open Internet” is a “core value in line with freedom of speech.” Not discussed: Future presidential plans.

Tech exec or Dr. Feelgood? At Dreamforce, Salesforce CEO has it both ways

Michal Lev-Ram of Fortune argues that Salesforce CEO Marc Benioff wasn’t really in the business of selling business software on Tuesday. Instead, “he was selling a feel-good afterglow meant to stay with Dreamforce attendees well after the show ended. Which, as it happens, is exactly what Salesforce’s software promises to do: connect with customers.”’s New Wearable Can Call And Text Without A Phone hit the Dreamforce keynote stage on Wednesday to debut his long-discussed smartwatch. Of note: This is the first device to ever offer a phone free calling feature.  TechCrunch offers a first look at what else the new wearable can do.

Salesforce Tech Announcements: Wave, Lightning, Sales Cloud1 and Service Cloud1

Nearly an hour after the keynote started, Benioff finally got to the meat of’s big tech announcements. In addition to the Analytics Cloud, the company debuted:

  1. Salesforce1 Lightning, a drag and drop mobile development platform that promises customers a fast and easy way to build apps using prebuilt components.

  2. Sales Cloud1 and Service Cloud1, groups of new mobile apps based on the existing Sales and Service Clouds that deliver new functionality and built-in intelligence to make it easier for users to connect with the right customers at the right time.

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