Yesware CEO, Joel Stevenson, talks all things sales with fellow entrepreneurs, CEOs, and sales experts. In this episode of The Hard Sell, Joel and guest John Judge, SVP of Sales at Crayon, discuss the best ways to handle competitive pressure when selling.
About the Guest: John Judge is Senior Vice President of Sales at Crayon. Prior to joining Crayon, John was SVP of Sales at WordStream. In his role at WordStream, John led a team that doubled revenue resulting in the successful strategic acquisition of the company.
John has been a sales and marketing leader across a number of successful technology companies, both large and small. Prior to WordStream, he was CRO for Datawatch, SVP for Enterprise Sales at Iron Mountain, and VP for Novell’s SUSE Linux business.