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How Phil Harrell Architects End-To-End Processes for Sales Success

Yesware CEO, Joel Stevenson, talks all things sales with fellow entrepreneurs, CEOs, and sales experts. In this episode of The Hard Sell, Joel and guest Phil Harrell, CRO of JW Player, discuss what it takes to be a successful CRO in 2022.

About the Guest: Phil Harrell started as the Chief Revenue Officer at JW Player in 2022. Prior to JW Player, he led a team of former sales leaders, sales operations leaders, and sales enablement leaders at Forrester as their VP of Group Director Sales Research. He attended Duke University where he was the captain of the basketball team his senior year.

Meet Your Host

Joel Stevenson

Joel Stevenson is the CEO of Yesware - a leader in sales productivity software. Prior to Yesware Joel was the GM and founder of Wayfair's B2B division which he grew to several hundred million in revenue. He began his Wayfair career by leading the company's home improvement products division, followed by his role as Managing Director of Wayfair UK, where he drove growth of the company's international presence. Joel then served as Vice President of FP&A while Wayfair was making the transition to a public company.

Before joining Wayfair, Joel held a variety of sales and marketing roles at Ariba, Innovus, and Verizon and was a consultant at ZS Associates. Joel earned an M.B.A. from the Yale School of Management, a B.S. in Business Administration from the University of Illinois and studied Chinese at Harvard-Beijing Academy. He lives in Massachusetts with his wife and four children.

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