How Guidebook expanded its user base by 3X with Yesware

50% more email replies

3X expansion of user base

175 hours saved per month

Overview

Guidebook is a venture-backed, Bay-area based company that enables everyone to build and launch mobile apps for events, regardless of users' technical ability.

Goals

Streamline sales engagement into one tool
Eliminate manual data entry and activity logging in Salesforce
Increase visibility for leaders into rep activity and performance
Yesware Salesforce Integration for Outlook

Challenge

Before Yesware, Guidebook's sales team was bouncing between several tools and platforms in order to accomplish their tasks. This was causing friction in the sales process and wasting valuable selling time.

Solution

Yesware appealed to Guidebook's reps as it was a totally different experience than that of their previous piecemeal apps. Yesware worked, and it worked well. It's easy to install, can be implemented instantly, and allows you to work from one place without constantly switching between apps.

Results

Since Guidebook first started using Yesware, its user base has expanded 3x. They're getting 50% more replies with standardized Templates. And they're no longer juggling multiple apps. Salesforce CRM sync alone saves the team up to 175 hours a month just by eliminating manual data entry.

"Before, we were using three different apps to handle the sales team challenges, and it was really tough to get all of those apps to work together properly. Yesware has delivered a huge time savings: we get back 100 hours per year by not having to contact support, and across the sales team we win back 8 selling hours per day by not needing to switch between apps."

Alan Blank

VP of Product Marketing and Business Development

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