How Mimeo saves 4,200 hours per month with Yesware's sales automation

10% increase in overall rep productivity

2 hours saved per day per rep

4,200 hours saved per month

Overview

Mimeo is an innovative, online managed content distribution and printing provider who once struggled with the number of hours they “sent into a black hole” each day. That translated to hundreds of wasted hours every month across their team.

Goals

Save time and work faster throughout the sales process

Gain insight into the activities that advance deals

Use data and insight to develop standardized best practices for the entire team

Challenge

Mimeo was looking to reclaim the time they were sending into their "black hole" - but didn't know where to start. They lacked important insight into their sales process, and couldn't identify what messaging and best practices work and which are waste of time.

Solution

Mimeo searched for a tool that delivered game-changing insight and valuable time savings, and Yesware beat out the competition. Yesware's email tracking feature delivers instant value for Mimeo reps, and the Gmail dashboard gives complete data on email opens, clicks and attachment views.

Results

Once Mimeo implemented Yesware into their sales process, the results were dramatic. They reclaimed 2 hours per rep every day–for a total of 4,200 hours a month across the entire team. Overall, sales reps saw a 10% increase in productivity. More selling hours + better data = more sales.

"The sales data we get from Yesware is invaluable. It allows us to easily inspect the sales cycle, determining the likelihood and timing of deals as well as uncovering specific coaching opportunities.”

Dominic Garabedian

VP of Sales

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