Ever wish you could tell if your prospect actually viewed that proposal you sent over? We’ve got you covered with our email attachment tracking tool.
Introducing, Yesware Attachment Tracking. For both Gmail and Outlook.
Find your winning sales content by getting real-time notifications when recipients open your attachments and know exactly which pages they’re interested in.
Let’s look at how to track email attachments for stand-alone emails, email templates, and campaigns.
Here’s what we’ll cover:
- How to Send Tracked Attachments
- Get Notified When Recipients View Attachments
- How to View Activity: Presentation Tracking
- Follow Up When You’re Top of Mind
How to Send Tracked Attachments
1. How to Send Tracked Attachments in Email
Attach files you want to track directly from your compose window. You can track PDFs, PPTs, DOCX, CSV, MP4 files, and more.
For Gmail: To track attachments in your emails, click on the blue paperclip icon at the bottom of the compose window.
Once you choose the file you’d like to track, insert it into the message and click send. The tracked attachment will appear as a stylized link in your message.
Handy tip: Looking to track attachments using Google Drive? Attach it as a tracked link with Yesware (make sure that Link Tracking is enabled).
For Outlook: To track attachments in your O365 emails, open the Yesware Sidebar in your compose window and click the “Insert Tracked Attachment” tab, then select your file to insert.
2. How to Send Tracked Attachments in Email Templates
To track attachments in your email templates, when creating your templates select “Insert Attachment” from the bottom of the Templates editor and select the file of your choice.
For both Gmail and Outlook:
Create a library of email templates right in your inbox then re-use and personalize the messages whenever you need them.
3. How to Send Tracked Attachments in Email Campaigns
To add an attachment to a Campaign, click the “Attachment” button at the bottom of the compose area in Campaigns.
For both Gmail and Outlook:
Get Notified When Recipients View Attachments
Once the recipient opens and views a presentation, you will be notified through the Yesware Activity Feed in your inbox.
Here, you’ll see a full engagement history of recipients’ email opens, link clicks, and attachment views.
How to View Activity: Presentation Tracking
If you’re sending a PDF or PPT, you can see detailed page-by-page breakdowns to help you understand what your prospects are most interested in and what pieces are resonating.
When you select your file, you’ll be presented with two checkboxes:
- Allow recipient to download
- Ask the recipient to enter their name to access the presentation
Once you select one, Yesware will then convert your attachment to a presentation and insert it into the body of your email.
Pro tip: By going with option #2, you’ll be able to see the name of each individual who has accessed the attachment and for how long, this information is highly valuable for understanding the interest levels of your prospects.
This information will be shown in your Presentation Report.
The Presentation Report shows:
- How many people accessed the presentation
- The total number of views it received
- The average time spent viewing
- Engagement per page and per user
- How long it’s been since each person viewed and their completion rate
You can also find the presentation report in the top right corner of the original email by clicking on the eyeball icon and through the Tracking Report on your account.
The presentation report will also be synced to Salesforce if you are on the Enterprise plan with Salesforce CRM Sync enabled.
Follow Up When You’re Top of Mind
Yesware’s email tracking software allows you to time your follow-up perfectly.
Focus your follow-up emails on your most engaged prospects and tailor your messaging based on whether they read your content. Send recipients further content that’ll resonate based on what pages/pieces of content they found most interesting.
With this information, you can go into every meeting armed with knowledge.
Use these insights to sharpen your content and increase your engagement. Then, share your best content across your team for repeated success.
That’s the power of Yesware.